Preparing to Sell Your Property


 

For Sale By Owner Tip
1: Establishing The Value--Pricing A House

Our first fsbo tip is, that along with location and condition, the pricing of a house is a major component of the reasons why a house will or will not sell quickly. Although the pricing should not be dealt with lightly, some sellers have a tendency to put too much emphasis on the price and not enough on the condition, ending up with a house that is overpriced for its current condition and the overall market. Even if you find an unaware buyer that appears willing to pay the high price, when the buyer applies for a mortgage, the chances are good that the lender's appraisal will force the price back down to market value.

It's important to get it right the first time

* Care and time should be taken when establishing the original listing price.

* If the house is overpriced, it won't sell, no matter if your a realtor or selling your house yourself via fsbo advertising.

* If you overprice the house with the intention of reducing the price later just to "see what the market will bear", when the price of the house is lowered, it signals to buyers that it was (and still may be) overpriced.

* If the house is under priced, it most likely will sell quickly--to the detriment of your net proceeds.

Some factors that affect the price

*  Location: You can't get away from this one. If your house is located in a desirable area that is in demand, you will be able to get a higher price than you can for the same house in a less desirable area.

* Condition: A house that has been better maintained and shows better will always sell for more than one that has had deferred (neglected) maintenance and needs work.

* Desirable amenities: If a house has amenities that are currently popular in the marketplace, it will bring a higher price.

Methods of setting the price

*  A comparison of similar properties in the same general area that compares actual sold prices. IsoldMyHouse.com provides this information on your home through our On-Line Home Evaluation Service so you can obtain an accurate report on the value of your home before listing it for sale. Some of the information you'll see includes address, sale date, price and square footage for up to 30 comparable properties in real time. Buyers: use the On-Line Home Evaluation Service to obtain up to date values of houses you're interested in, important Phone Numbers, Agencies,Services, and Demographic info for the town, or street you are thinking of moving to. Sample reports are available. Get a Home Evaluation/Report.

*  An estimated valuation is placed specifically on your house by a professional appraiser. An appraisal will take into account location, condition and sale prices of comparable properties in the neighborhood.

For Sale By Owner Tip 2: Selling a House on Your Own -
For Sale by Owner

With the potential rewards that can be gained by saving $4000, $8,000, $12,000, or more by not having to pay a brokerage commission, many people wonder why 20% of home sellers don't undertake the task of selling their houses on their own. Possibly it has something to do with expertise. Many home owners who consider a self sale of their house back off when they see the level of knowledge and commitment that is needed to do an effective job with fsbo advertising. If you decide, however, that self-selling is the best option for you, you will find the vast majority of the information on our web site to be of value. Most of what you will find here will be geared to doing the job yourself.  The most successful home sellers are those who take an active role in the process. If you feel that the best route is to sell your home yourself, then having as much information at hand is crucial.

Advantages Of Selling A House On Your Own

*  There is no brokerage fee (commission) to be paid. You receive all of the proceeds.

*  You are in total control of the transaction.

*  If mistakes are made, they are your own. Who better can represent your home then you, the homeowner, who has had a relationship with the property for years. Brokers know nothing about your home. Generally they take one quick look and cannot point out benefits that you can reveal to potential buyers.

*  If your equity is low, you may be able to sell your house without having to write a check.

*  You are always available at the home for showings, answering inquiries, etc.

Disadvantages Of Selling A House On Your Own

*  You must rely on your own instincts, however, with your ISMH customer service rep to advise you, you're not alone in the process. FSBO advertising can be easy.

*  Without all the tools in hand, you may under price or overprice the house.

 

*  Determining if a buyer is in fact qualified. ISMH only sends Pre-Approved buyers to you.

*  As you approach negotiations, you must sever emotional ties with your house.

Hints on Selling Your House on Your Own

 

*  List your home on www.isoldmyhouse.com

*  Establish an accurate value by using an appraiser.

*  Familiarize yourself with offers and contracts now--don't wait until you have one in your hand.

 

Preparing Your House

Our next fsbo tip is about preparing your home for showings. Even if you have been extremely conscientious in the maintenance of your home during the time that you have owned it, putting it on the market requires taking the next step, which is to check every aspect of your house, repairing, freshening, or changing whatever necessary.

For Sale By Owner Tip 3: Preparing Your House--Exterior

The first step in preparing the exterior of your house (a buyer's first introduction to it) is to take a clear-headed look at the house from the street. Stand at the curb and look at your house as a buyer might. What stands out and catches your eye? The beautiful landscaping and the new roof? Or does something else strike you? The faded exterior paint? The ruts in the driveway? The 2 missing shutters? Remember, this is how your home will "introduce" itself to a potential buyer. If the appeal isn't there, they will likely move on to the next available house, no matter how beautiful the interior of your house may be!

If you need major improvements or renovations to your house, do them before you put it on the market. The average buyer simply does not have the "vision" necessary to see the job done (if you are planning to do the improvements prior to closing). If you are attempting to sell the house as a "fixer-upper" be aware that even though many buyers say that this is what they want, when confronted with the prospect of actually buying one, they often run for the hills!

Exterior Preparation

 

*  Overall appearance: Remove any junk or clutter from the yard. This includes tree limbs and leaves, but especially goes for junk cars or parts, lawn tractors, etc.

 

*  Overall appearance: If the exterior of the house is dirty or moldy, power washes it. If it is in need of paint, get competitive bids if you can't do it yourself.

 

*  Grass: If possible, reseed any bare areas of the lawn.

 

*  Landscaping: Trim all shrubbery and plantings. Trim trees if necessary, especially dead limbs.

 

*  Driveway: If the driveway is stone and looking lean, add a coat of gravel. If it is asphalt, consider resealing.

 

      *  Decks and porches: Power wash and seal, stain or paint.

 

*  Gutters and downspouts: Check gutters and downspouts to make sure they are clear and functioning properly.

 

*  Lights: Make sure that all exterior lights are operational.

 

*  Landscaping: If the season is right, plant colorful flowers where appropriate.

 

*  Landscaping: Add mulch to planting beds and around trees. An inexpensive but very effective way of freshening the look of the yard.

 

*  Windows: Make sure the exterior (and the interior) of windows is clean and operational.

        For Sale By Owner Tip 4: Preparing Your House--Interior

If you get the buyer into the house, it is important to make their visit as pleasant as possible--and that means having the whole house ready. You want them to be as comfortable as possible, and to linger in the home. A "turn off" will send them scurrying quickly to the next house on their list!

        One Room At A Time

Entry

* 

Must be especially inviting for your guests (your potential buyers). Make certain it is well lit, clean and has nothing laying around either inside or outside. Paint the front door if it even remotely needs it.

* 

If you normally use a back or side entrance to your house, pay particular attention to the front entry. You rarely see it but this is where the buyers will enter!

Living Room or Great Room

* 

If possible, keep furniture at a bare minimum so that traffic flow is easier and the room does not appear smaller than it actually is.

* 

If bookshelves, curio cabinets, and the like are overflowing with books and knick-knacks, remove some of them.

Family Room  

* 

If this is the room you live in the most, make it look inviting but not overly lived in.

* 

Keep furniture at a minimum but make the room look like a comfortable place to spend time.

Kitchen

* 

Clean the exterior of all appliances. Clean the oven interior.

* 

Clean or replace the stove hood filter. This is often overlooked, usually dirty and greasy, and looked at by a lot of buyers.

* 

Clean cabinet faces. Make them shine!

* 

Remove all clutter and unnecessary items from countertops and clean all countertops and backsplashes thoroughly.

* 

Clean vinyl or ceramic floor.

* 

If you have ceramic tile elsewhere in the kitchen, pay particular attention to the grout--make sure that it's clean. If it is discolored, there are "grout whitening" products that are available.

Bedrooms

* 

Remove all clutter. If you don't need it, store it or pitch it!

* 

Arrange or remove furniture to maintain good traffic flow through rooms. Remember, there may be three or four people in each group that walk through your house.

Bathrooms

* 

Make sure all bulbs are working and have the highest wattage available and safe for each fixture. Brighter is better!

* 

Clean all ceramic tiles. Check the grout for cleanliness and deterioration.

 

If faucets drip, fix them.

* 

Thoroughly clean sinks and tubs. If rust spots are on the porcelain, attempt to remove them.

* 

Remove any evidence of mildew from the shower and bathtub. Products are available that spray on and quickly kill the mildew.

Basement

* 

If the basement is damp or musty, consider a dehumidifier.

 

Give prospective buyers room to move around. Clutter...well, you know the drill!

Garage

* 

Remove all junk: broken tools, old car parts, toys from the 1960's, etc.

* 

If floor has oil marks, clean it (cleaning solutions are available at most home improvement stores and work with a normal garden hose).

Miscellaneous

* 

Replace the furnace filter.


 Many home sellers make the mistake of ignoring certain repair or maintenance items in the hope that a potential buyer will either not notice, or if they do, telling them that they (the seller) will repair or replace the item. Most buyers do not have vision. They are not able to look at a room that needs paint and carpet and imagine it fresh and attractive. Telling them that something will be cleaned, or painted, or repaired may work with some, but the majority will not be able to envision the house after the changes have been made and will scratch your house from their list.

 Interior Preparation

*   

Painting: When it comes to preparing a house, painting gives you the best return for money spent. Which rooms should you paint? Any that have dirty or marked walls or any rooms that are currently painted in dark colors. Keep it neutral--off white or antique white is the best.

*   

Carpeting: At the very least, all carpeting needs to be steam cleaned. Any worn, stained or foul smelling carpet should be replaced. You may be tempted to give a "carpet allowance" and that may work. Just remember, most buyers do not have vision.

*   

Operation: If you are not having a whole house inspection done, check all faucets, toilets, and electrical items for correct operation.

*   

Safety: Make sure that your house is safe. Not only can a wobbly railing stop a sale, it Could also cause an injury to a potential buyer who is not familiar with your house (and is spending time looking instead of being careful).

*   

Clutter: If an item is not necessary for your day-to-day life, box it up and store it or throw it out!

*   

Fireplace: Have a professional fireplace or woodstove cleaning and inspection. The buyer will most likely request it anyhow. Getting it done in advance impresses the buyer and makes the home appear cleaner and fresher smelling.

*   

Closets: Make sure all closets are neat, clean, and organized. See above item on clutter.

*   

Doors and Windows: Check all for smooth operation. Replace any cracked window panes. 

*   

Cleaning: Even though you may consider your house clean and tidy, a thorough cleaning--including dusting, washing, and waxing everything--will always make a house more appealing.

For Sale By Owner Tip 5: Time To Show Your Home!

Your house has been checked, inspected, and cleaned from top to bottom. You've read a fsbo tip or two. You have priced it at what you feel is a fair price. The marketing and fsbo advertising program is in full swing. Now it is time to put all of the preparation into action: showings! All of the work that you have done up to this point will only have an effect when a buyer walks into your house for the first time.

Showing Your House To Maximum Advantage

* 

Give all family members assigned jobs in advance that will go into action when a short-notice showing is scheduled. Everyone must know their duties and carry them out, so that you don't end up banging into one another trying to get everything done quickly.

* 

Open every window covering. All drapes, curtains and blinds should be positioned to let in maximum light. Buyers like a house to be "light and bright," so accommodate them! Turn on as many lights as possible.

* 

Make sure the house smells good. Baking cookies, often recommended, may be overdoing it, but pet odors, smoke, or greasy cooking odors definitely will not work! Air out the house just before the scheduled showing, but close the windows (unless it is a perfect day) before they arrive.

* 

Six very important words: no clutter, no clutter, no clutter!

* 

Make sure that everything is spotless. Pay particular attention to the bathrooms and the kitchen. In the bathrooms, towels should be fresh and clean, sinks and baths scrubbed, and the floor freshly cleaned. In the kitchen, make sure all dishes are put away and countertops and sinks cleaned.

* 

Check the thermostat to make sure that the house is at a comfortable temperature.

* 

Remove pets from the house, or at least, keep them outside. Pets under foot will quickly put a damper on an otherwise positive showing.

*   

Make sure Fact Sheets are available and easily accessible.

For Sale By Owner Tip 6: Home Improvements

An important part of the ownership of a home is the preparation for its eventual sale. A good example of this is maintaining records of any capital improvements that you make to the house, since the value of these add to the basis of your house. When your house has sold and all proceeds have been collected, your capital gains will be based on the difference between the sales prices (less any selling expenses) minus the adjusted basis. The IRS lists the following as increases to basis:

1) Improvements
2) Additions
3) Special assessments for local improvements, and
4) Amounts you spent after a casualty to restore damaged property.


The IRS defines improvements as those items that "add to the value of your home, prolong its useful life, or adapt it to new uses. You add the cost of improvements to the basis of your property."
Examples: Putting a recreation room in your unfinished basement, adding another bathroom or bedroom, putting up a fence, putting in new plumbing or wiring, putting on a new roof, or paving your driveway are improvements.

The chart below lists some other examples of improvements

Additions

Miscellaneous

Plumbing

Bedroom

Storm windows, doors

Septic system

Bathroom

New roof

Water heater

Deck

Central vacuum

Soft water system

Garage

Wiring upgrades

Filtration system

Porch

Satellite dish

Interior Improvements

Patio

Security system

Built-in appliances

Lawn & Grounds

Heating and Air Conditioning

Kitchen modernization

Landscaping

Heating system

Flooring

Walkway

Central air conditioning

Wall-to-wall carpeting

Fence

Furnace

Insulation

Retaining wall

Duct work

Attic

Sprinkler system

Central humidifier

Walls, floor

Swimming pool

Filtration system

Pipes, duct work

Record keeping. You should keep records to prove your home's adjusted basis. Ordinarily, you must keep records for 3 years after the due date for filing your return for the tax year in which you sold your home. But if the basis of your old home affects the basis of your new one, such as when you sold your old home before May 7, 1997, and postponed tax on any gain, you should keep those records as long as they are needed for tax purposes.


The records you should keep suggested by the IRS include:

1) Proof of the home's purchase price and purchase expenses
2) Receipts and other records for all improvements, additions, and other items that affect the home's adjusted basis
3) Any Form 2119 that you filed to postpone gain from the sale of a previous home before May 7, 1997
4) Any worksheets you used to prepare Form 2119, such as the Adjusted Basis of Home Sold Worksheet or the Capital Improvements Worksheet from the Form 2119 instructions


For Sale By Owner Tip 7: A Pre-Listing Whole House Inspection

It is pretty safe to assume that a buyer who contracts to buy your house will want to have a professional whole house inspection conducted. Most sale contracts are written with a "contingent upon an acceptable whole house inspection" clause. So why not wait until you have a buyer who wants and will pay for an inspection? While many sellers do wait for just this situation, there are a few compelling reasons for you, the seller, to invest in a professional whole house inspection before listing your house.

1) If you were planning to do any cosmetic repairs or remodeling before listing your house, an inspection may reveal additional defects that your cosmetic repairs could have masked. A pre-listing inspection gives you the opportunity to fix possible underlying problems right the first time. This saves you the time, trouble, and money of fixing a seemingly small repair, then finding out there is a larger problem, forcing you to destroy your work, fix the underlying problem, and then do the cosmetic repair all over again.
2) You will know, in advance, of defects. You will have an opportunity to repair them before the first potential buyer ever sees your house. Experience has shown that when a buyer, through their own home inspection, finds a defect, they tend to look for more.
3) A completed whole house inspection signals to buyers that you are a conscientious seller. If a buyer is torn between two houses--your house and another that has not been pre-inspected--it is very possible they may feel more comfortable with yours.
4) It removes an "unknown" from your selling process. There are plenty of "unknowns" when you sell a house--when will it sell? How much will it sell for? Will the buyer's financing be approved? By discovering (and repairing) any defects up front, you remove at least one uncertainty from the selling process.

What to look for in a professional inspector and inspection.

NOTE: Doing a pre-listing whole house inspection does not guarantee that a buyer will not opt to have another done at the time of the contract. Nor does it guarantee that the second inspector will not find items that first did not discover (or think important enough to note). What it does guarantee, though, is evidence that you have spent the time (and the money) to make sure that the house is without defect. In addition, if you get into a contract squabble over repairs at contract time, you will have evidence backing up your position.

                                                             For Sale By Owner Tip 8: Yard Sales

Many home sellers have a "moving sale"--they hold a yard or garage sale after their home has been sold, right before they move. It is a much better idea to hold your sale before you even put your house on the market. If you have visited any of the other pages on this Site, you probably know how important it is to not have any clutter, excess furniture, or just plain junk anywhere in your house when it is on the market. A perfect opportunity to get this accomplished is to

Have a yard sale as soon as you decide to list your house to sell any excess items.
Hints for a successful yard sale

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Plan at least 2 weeks in advance so you can schedule advertising.

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Organize everything that you will be selling. Keep like items together from the beginning.

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Prepare signs to be put up the night before the sale. Locate areas where signs can effectively (and legally) be placed.

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Put prices on everything before the sale. It will save you a lot of time answering questions and buyers will feel more comfortable. But, be prepared to negotiate!